第三届上海国际生鲜农产品论坛
Leading China distributors at 3rd EUROFRESH China Fresh Produce
Organized by  EUROFRESH DISTRIBUTION magazine &  UBM sino expo

“中国价值链的新机遇及全渠道战略”
“China value-chain opportunities and recommended omni-channel strategies”

11月12日星期二下午2点至5点在N3D90大厅
SHANGHAI November 12th, 2-5PM Hall N2, stand N3D90

26% CHINA FRUIT IMPORTS GROWTH IN 2018

数家中国知名经销商及电商平台将再次应邀出席第三届EUROFRESH& FHC 中国生鲜农产品论坛。“本来生活”，“沃尔玛中国”，“叁拾加水果店”，“天天果园&城市超市”，以及全渠道专家ARCTICSOLUTIONS 和蒙古最大的批发市场“十全十美集团”的高管将作为讨论嘉宾，针对中国生鲜农产品的最新市场机遇和最佳“价值趋势”战略进行讨论分享。

Leading China retail & E-commerce buyers are invited again as speakers to the 3rd EUROFRESH & FHC China Fresh Produce conference, to debate on the latest China market opportunities and best “Value-trends” strategies for fresh produce.BENLAI, 30+ SANSHIJIA, e-commerce & retail chain leaders are among the speakers, as well Omni-channel experts ARCTIC SOLUTIONS & SHIQUANSHIMEI GROUP.


嘉宾介绍PANELIST



卞宁，本来生活（benlai.com），运营总经理。
中国行业领先的食品电商平台，通过结合电商销售和采购策略分享国内和进口新鲜农产品的发展契机。
Bian Ning, general operating manager of BENLAI.com, one of leading Chinaonline platforms explains the opportunities for fresh produce with e-Commerce& and sourcing strategies, both with domestic and imported fruit.

Huang Jing, FRUITDAY & CITYSHOP head of Fruit Supply Chain, details the latestdevelopments of the China leading & pioneering e-platform specialized inF&V, the strategy and new "omni-channel" goals since the recentacquisition of CityShop premium Shanghai stores.



高海燕, 鲜丰水果副总裁，供应链总经理。
水果供应链体系搭建和发展，全球产品资源采购和深挖，国内渠道销售。

Cathy Gao, XIANFENG FRUIT Co.Ltd  Vice President& Supply China GM
How to building-up and development of supply chain system, global product sourcing and progressing and domestic channel marketing and sales.



黄晶，天天果园&城市超市，水果供应链负责人。
介绍天天果园和城市超市电商平台的最新发展。作为其细分产品电商的领航者，分享如何在收购城市超市后，调整发展战略以及制定新的全渠道方案。

Huang Jing, FRUITDAY & CITYSHOP head of Fruit Supply Chain, details the latestdevelopments of the China leading & pioneering e-platform specialized inF&V, the strategy and new "omni-channel" goals since the recentacquisition of CityShop premium Shanghai stores.



Zhu Qi,叁拾加水果店，副总裁兼采购经理。
解答“精准细分下的零售模式如何赢得消费者口碑”。分享其公司在华南市场的成功运营经验。

Mr Zhu Qi, 30+ SANSHIJIA fruit stores’ VPand procurement manager reveals “How to win over consumers with specialisedretail formats” and their market developments in Southern China.



Björn van den Veen, ARCTIC SOLUTIONS，CEO兼创始人。介绍多渠道下的进口鲜果成功案例，以及公司致力于与客户共同建立品牌价值的经验。
Björn van den Veen, CEO & founder ofARCTIC SOLUTIONS describes successful case studies of imported fruit on gainingvalue with the multiple channels, and the firm’s experience investing inbuilding consumer brands.



彭继远，蒙古最大的批发市场十全十美集团总经理
果蔬市场未来市场发展的体量，发展中市场的创新批发分销渠道的增长趋势。
Peng Jiyuan, General Manager of the largest Mongolianwholesale market SHIQUANSHIMEI GROUP, talks about the market size andperfective for fresh fruit & Vegetables, its innovative wholesaledistribution channels, in a developing market with great potential.


Pierre Escodo，上海国际食品饮料及餐饮设备展览会协调组办者，EUROFRESH DISTRIBUTION &ASIAFRESH DISTRIBUTION杂志主编，圆桌讨论嘉宾主持重新审视“全球价值趋势对中国市场的影响”

Pierre Escodo, coordinator of the FHC China Fresh Produce conference, editor of EUROFRESHDISTRIBUTION magazine & ASIAFRESH DISTRIBUTION newsletter, moderates the paneland presents latest global “Value-Trends” with impact on the China market.


中国新鲜水果进口量再次创新纪录，增长26%，高达约490万吨。中国消费者对进口产品的偏好、各分销渠道的强劲增长以及政府开放进口政策（开放协议）推动了长期增长。美中贸易战也为全球其他新鲜农产品出口国提升中国市场份额创造了新的机遇。
China imports of fresh fruit registered again a record growth of 26% increase and almost achieved the volume of 4,9 million tons. The long term growth is fuelled by China consumers preference for imported produce, the strong growth of every distribution channels and the government policy to open for imports (protocols opened). US-China disputes is also generating new opportunities for all the other fresh produce export countries around the globe to increase their market share in China.



生鲜农产品展销——第二十三届2019上海国际食品饮料及餐饮设备展览会
FRESHPRODUCE PROMOTED AT FHC CHINA 2019  

生鲜农产品将在上海举行的第23届FHC中国展的中心位置展出。活动将于2019年11月12日至14日在上海新国际博览中心举行，该展会占地8万多平方米。来自73个国家和地区的3500多名参展商将出席展示高质量的进口食品和饮品。2019年，FHC中国吸引来自48个地区和国家的经销商，将展示其优质的进口产品，包括餐饮设备、休闲食品、坚果、香料、罐装食品和新鲜食品、咖啡豆和机器、乳制品、饮料、糖果、果酱、面食、肉类和海鲜、冷冻食品、巧克力等。来自欧洲、亚洲、南美和北美的新鲜水果和蔬菜将于展会上展出。上海世博会信息市场国际展览有限公司是上海世博会国际展览有限公司与领先的B2B信息服务集团Informaplc和全球最大的B2B活动组织者创造了无数的贸易机会，以满足来自我们60多个国际展览的超过90万全球商业买家的需求，2018年总展览面积达135万平方米。中国世博会信息市场总部设在上海，在北京和广州设有两家分公司，在广东省古镇中山市设有一家合资企业。总人数超过400人。

The fresh produce sector will take centre-groundat the 23rd edition of FHC China in Shanghai. The event will takeplace from 12th to 14th November 2019 at the Shanghai NewInternational Expo Centre, covering fifteen halls and more than 180,000m2. Over3,500 participants from 73 countries and regions will be in attendance wherethe high quality of imported food and drink products will be showcased. FHCChina 2019 has attracted 48 regional and national pavilions. Companies willshowcase their quality imported products, including hospitality equipment;snacks; nuts; spices; canned and fresh foods; coffee beans and machines; dairyproducts; beverages; confectionary; jams; pasta; meat & seafoods; frozenfoods; chocolate and much more. There will be plenty more fresh fruit andvegetables on show from Europe, Asia, South America and North America.

   中国生鲜农产品市场：一个高速增长及利润颇丰的细分市场


NA'sFRESH PRODUCE MARKET:
A RAPIDLY GROWING AND LUCRATIVE SECTOR

中国进口水果市场迅速成为高利润、高速增长的市场。
自2005年以来，中国的进口水果年均增长16%，在2018年达到500万吨的峰值。
从南半球进口的新鲜水果增长尤为突出，自2005年以来增长率为23%。
 
如需了解更多2019年FHC中国展和2019年ProWine中国展的详细信息，或有关参展商及其产品和活动的信息，请访问www.fhcchina.com和www.prowinechina.com，或联系以下人员。下载FHCChina和ProwineChina 2019展会apps应用程序，了解更多参展商信息并接收展会更新信息

China’s fresh fruit import market has transformed rapidlyinto a highly lucrative market with great potential for further growth.
China’s fresh fruit imports have been growing at an averageof 16% a year since 2005 - reaching a peak of 5 million tonnes in 2018.
Fresh fruit imports from the Southern Hemisphere have beengrowing even faster, at a rate of 23% since 2005.
 For further details on how to participate at FHC China2019 and ProWine China 2019, or for information on exhibitors, their productsand events, please visit www.fhcchina.com and www.prowinechina.com or contactbelow. FHC China and ProWine China 2019 show apps are available for people tolearn more about exhibitors and receive show updates.


About the FHC CHINAorganisers
上海博华国际展览是一家专业会展公司，提供展会服务，活动组织以及B2B信息服务平台，由上海博华国际展览和领先B2B平台Informaplc公司合资成立。是全球最大的B2B会展组织者，为来自60多个国际展会且超过90万全球商业买家提供了无数贸易商机，2018年总策展面积达135万平方米。公司总部设于上海，在北京和广州设有两家分公司，在广东省中山市设有一家合资企业。员工人数逾400人。

Shanghai Sinoexpo Informa Markets International ExhibitionCo., Ltd is a professional organization by managing trade shows, events, onlineB2B platforms, which is a joint venture between Shanghai Sinoexpo internationalexhibition ltd and Informa PLC- a leading B2B information services group andthe largest B2B event’s organizer in the world Countless Trade opportunitieshave been created to cater for more than 900,000 worldwide business buyers fromour 60+ international exhibitions, the total exhibition area of which covered1,350,000 sqm in 2018. Headquartered in Shanghai, Sinoexpo Informa Marketsoperates two branches in Beijing and Guangzhou as well as one joint venture inGuzhen Zhongshan, Guangdong Province. The total headcount exceeds 400.

About EUROFRESHDSITRIBUTION magazine
Eurofresh Distribution是关于新鲜食品贸易和供应链行业的国际领先出版物，成立20余年，覆盖80多个国家，全球范围内发行，出版量达10000册，在线订户达20000人，定期报道全球30余新鲜食品展会活动。欲了解更多信息，请联系pierre@eurofresh-distribution.com或+33.761.541.522。电子版本订阅，请访问www.eurofresh-distribution.com。

Eurofresh Distribution is a leading internationalpublication on fresh produce trade and supply chains, published for more than 20 years and now regularly covering over 80 countries. It is circulatedglobally with a print run of 10,000 paper copies, 20,000 online subscribers,and covering 30 leading fresh product events worldwide. For further informationplease contact pierre@eurofresh-distribution.com or +33.761.541.522. For theonline edition and subscriptions, visit www.eurofresh-distribution.com.